Invogue Events

SERVICE
Brand Identity

Renowned western Canadian wedding planner Priya Mehandru approached me with a digital dilemma: her WordPress website had become more time-consuming to update than planning a last-minute venue change during wedding season. As her luxury wedding planning business had flourished since 2015, her online presence hadn't kept pace with her growing reputation and evolving aesthetic vision.


Priya sought a comprehensive solution—transitioning to Squarespace for simplified management while simultaneously refreshing her brand identity to better reflect the sophisticated, culturally-rich celebrations she now orchestrated. Her specialty in luxury and cultural weddings demanded a digital presence that would attract discerning couples while showcasing her distinctive approach to event design and management.

Our collaboration focused on creating a brand identity that balanced minimalist elegance with cultural richness—a delicate equilibrium that mirrors Priya's unique approach to wedding planning. Every visual element was carefully crafted to convey luxury without ostentation, sophistication without inaccessibility.

Invogue Weddings & Events logo with a black background, light purple text, and a circular emblem with intertwined 'C' and 'G' at the top.
Logo of INVOQUE weddings & events in elegant black and white font.
A bunch of lavender flowers with a white card that has a black circular logo and the initials "OC" on it, placed on a soft, beige textured surface.
Large overlapping white letter 'C' and letter 'G' on black background.
A purple invitation booklet with black elastic band, titled 'INVITE' and 'weddings & events' in white text, placed on a white surface.
Six color swatches arranged in a 2x3 grid, each featuring the INVOGUE weddings & events logo in different colors: lavender, mauve, white, black, blush, and chocolate.
Stack of white event or wedding invitations with pink text on pink background.

Your Competition Isn't Waiting —

Neither Should You

Ready to bring your ideas to life? Let's collaborate on creating a website that perfectly captures your brand's essence and connects with your ideal clients.

Whether your style is minimalist, vibrant, or completely distinctive, I'm here to turn your vision into an engaging online experience that stands out. Get in touch today, and let's start building something exceptional together!

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